Collection after collection, "FLY FLOT" communication planning appears on national press media such as Famiglia Cristiana, Panorama, DiPiù, Easy Shop, etc. and international press media such as Freizeit Revue in Germany, a publication specialised in family issues. These experiences allow to reach the end user profile in an efficient manner.
The distribution of special catalogues devoted to new Collections represents another essential and effective means of advertising, together with press releases.
Find out all "FLY FLOT comfort made in Italy" footwear press campaigns